Pathfinder Direct LTD
Products

SMS TEXT MESSAGING & Matching E-mail deployment program

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Double opt in assures a responsive audience.
Comprehensive self reported lifestyle segmentation.
Targets buying patterns, interests, demographics,
psycho graphics and geography.

Privacy: We maintain strict privacy policy for these consumers: in addition to being opted in and confirmed against our US Households database, these consumers' phone numbers are suppressed against the Federal Do-Not-Call Registry.

List hygiene: NCOA quarterly, ECOA monthly, CASS-certified, daily Opt-in / Opt-out, monthly DNC suppression

Update frequency: daily

Demographic selects:

Name & Address

  • Geography (zip, SCF, State, national)
  • Age
  • Income
  • Gender
  • Marital status
  • Presence of children
  • Present of credit cards
  • Dwelling type
  • Ethnicity
  • Lifestyle interests
  • 250 different lifestyle selects