PATHFINDER DIRECT- Offering a mobile marketing program with over 63 million consumers double opt-in for you to reach immediately! This is an excellent opportunity to reach the action markets with SMS text messenging, e-mail and direct mail, banners and more.
FEATURES - Our database for prospecting or your database of registered users opted-in to recieve m-coupons, promotions and discounts that are relevant to them. Campaigns are fully trackable by a wide number of criteria. Recipients can call, download, purchase through phone bill, voice messaging and more.Target users by demographics, psychographics, geographic locations and more. Users are protected from SPAM and a limited number of promotions per month: 4 SMS max. Easy Opt-in/Opt-out mechanism in place.In the USA, Over 200 billion text messages will be sent in the USA in 2008.
WHAT YOU CAN EXPECT - Elevated brand recall - response rates from mobile marketing are twenty times greater than the web and ten times that of direct mail. Improve top of mind awareness - in the highest possible ratio at the lowest possible cost. Increased response rates - Unlike traditional direct marketing channels that see response rates of 6-9% and a well crafted campaign has seen rates as high as 30-60%. (Surveys and our own experiences) We manage this list according to all the legal requirements and industry standards stated by National laws regarding privacy or the use of personal information.